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Moms and dads do it all—from packing lunches to encouraging their kids to chase their dreams. Parenting can be pretty inspiring … but what if your own dreams have taken a backseat?… Click here for more  

Plant POWER! Aveda products are now and forever 100% vegan. This tremendous step toward sustainability got us thinking … Click here for more

Thinking about your next career move?  Click here for info

Since Aveda’s founding in 1978, our focus has been centered around one very important idea: creating products for the health and betterment of self and of planet. It is a value and a mission that we have only strengthened since those first few years. We do this by committing to cruelty-free testing, environmentally responsible manufacturing,…

Every year many students choose to compete in the annual PBABeacon awards. They take the opportunity to showcase their skills in the hopes of furthering their careers. This year we were honored to find that many of our students had been featured as winners of this prestigious competition. Discover more about this award, and meet…

We’ve always relied on a brilliant new hair color or highlights to lift our spirits and put a spring in our step. But according to Ian Michael Black, our Global Artistic Director for Hair Color, a new hue also has the power to impart fuller, more luscious, abundant-looking hair. “Hair color has the unique ability…

It’s been four months since our Aveda Ambassador Monica Stevens —beauty blogger for her popular blog Mo Knows Hair— enrolled as a student at the Aveda Institute New York (AINY). Today we’re checking in with Monica to hear about her experience so far. Living Aveda: You’ve been attending the Aveda Institute in New York City…

When it comes to hair, there’s nothing as luxuriously wonderful as soft and silky strands, like the smooth style seen here on Elin, from our Fall/Winter 2015 Collection: Sublime Spirit. Certainly appearing regal wearing an elaborate headdress and breathtaking gown, Elin’s hair is modern and easy to create for an every day look. Thanks to…

When we introduced Shampure™ Dry Shampoo this fall we couldn’t have predicted the enthusiasm it would stir up with guests and stylists. Fans applauded its aroma, while loving how the natural powders absorb hair’s excess oils and impurities. And to top it off, they were wowed by how it instantly revived their styles with a…