Backstage at Paris Fashion Week: Tie The Knot
For the 8th Annual Supima Design Competition during Paris Fashion Week, the cotton brand showed winning looks from students of top design schools. Inspired by the unique pairing of cotton-made evening wear, Aveda Guest Artist Jon Reyman created a youthful
Aveda Art in The Big Easy
It was all about artistry as beauty professionals gathered in New Orleans for the 2015 Behind the Chair (BTC) Color, Cut & Style Show where four top Aveda Artists took home a BehindtheChair.com #OneShot award. A celebration of real-world hair,
Hair Color: A Love Story
We wouldn’t want to hit a party in the identical outfit as our BFF or wear her favorite daily aroma. Aveda has this same mindset when it comes to hair color. Why should any of us settle for a business-as-usual
Makeup How-to: Wine-Stained Lips for Fall
Autumn’s intensely hued foliage and deep evening skies have us dreaming in heady heliotrope and deep claret hues. And according to Janell Geason, our Global Artistic Director of Makeup, these rich tones are perfect for creating ultra-luxurious-looking lips—especially when they
Aveda Artist Spotlight: Antoinette Beenders
In our new series, Aveda Artists Spotlight, we are excited to first feature our award-winning Global Creative Director Antoinette Beenders. Always on the go, Antoinette leads art direction for the seasonal collection shoots and marketing campaigns, collaborates with designers on
Try This Season’s It Drink: Turmeric Lemonade
While the afternoons of September remain warm and bright, the evenings turn wonderfully crisp and cool which is the perfect time to enjoy our new favorite elixir— turmeric-infused lemonade, served hot or cold, from Chef Amy Chaplin. “Turmeric has been
Backstage at NY Fashion Week: Flower in Bloom
Gorgeous pinks and oranges set the tone for the breathtaking Chiara Boni La Petite Robe Spring 2016 Collection inspired by blooming flowers in a secret garden. The elegant clothing included swimwear and party dresses that were accented with delicate bursting
Backstage at NY Fashion Week: The Power Braid
The uber talented designers of Public School, Dao-Yi Chow and Maxwell Osborne, dreamt up a bohemian minimalist aesthetic with a refined ease for their Spring/Summer 2016 collection. The Public School woman is a world traveler, exploring small villages and big
Backstage at NY Fashion Week: Ease of Individuality
Inspired by the carefree, international spirit of Miami, Havana and Los Angeles, Tibi designer Amy Smilovic created a stunning collection for the woman who has a closet full of neutrals and is ready to play with a little soft color.
Backstage at NY Fashion Week: Flights of Fancy
For the Spring/Summer 2016 Osklen collection, designer Oskar Metsavaht used sustainable silks, organic cottons and linens to tell the story of a young city girl traveling to visit the Asháninka tribe of indigenous people in a remote Brazilian village. Her